Cold Craft Provides Certified Excellence
Cold Craft has one of the longest running Diamond Certified ratings (since 2002) of any HVAC/R dealer in Santa Clara County. The company prides itself on a 30-year legacy of excellence with trained and certified technicians in multiple disciplines. President Kent Penning has always focused on supporting energy efficiency and value for customers.
The team of approximately 21 employees in the office, shop and field work in a variety of sectors, including commercial and residential A/C, refrigeration and geothermal. Director of Operations Daryl Demanawa brings experience to help Cold Craft grow while maintaining the same quality. Demanawa is also focused on adding even more technology for the firm to stay competitive.
From wine cellars that are temperature and humidity controlled, to geothermal refrigeration systems that take years of training and focus to develop the required expertise, Cold Craft’s projects are unique, energy efficient and constantly evolving. The officer quarters at U.S. Army Fort Hunter Liggett is an example of a quality, sustainable geothermal system designed and built by the organization.
CEO Susan Nichol continues to drive the success of the company’s geothermal pursuits and lends her expertise to the industry as the Chair of the California Geothermal Heat Pump Association (CaliforniaGEO.org) and as a SMACNA member.
According to Nichol, about 30% of their business is for high-end clients in the residential market, where aesthetically pleasing systems are installed — oftentimes using complex, commercial HVAC equipment on the large homes. In fact, this segment of their business grew significantly during the past year due to targeted marketing and referrals. Whether a client needed a custom wine cave, a complex system for a compound or a control room for fur coats, Cold Craft provided quality, customer-focused solutions in a confidential manner. High-end residential homes present a specific challenge as the ductwork space is often overlooked and engineering and sheet metal craftsmen are put in the position to accommodate the lack of space, aesthetics as well as function.
Cold Craft is excited about its prospects and path of pursuing continuous improvement in an environment where sustainability and energy efficiency is key. As Demanawa said, “I like Cold Craft not only because of the diverse employees, but we also offer diverse HVAC/R products and services too.”